Friday, September 11, 2020

6 Reasons Your Associates Need Career And Client Development Training

Developing the Next Generation of Rainmakers 6 Reasons Your Associates Need Career and Client Development Training As you know, I taught, mentored, and coached law firm associates in my own firm and when I left the firm to coach lawyers. Now that I am recruiting lawyers, I’ve placed only one associate and the firm which hired him only did so because he worked for the partner I placed. Firms do not encourage associates to learn about client development. Why? Maybe because they believe a successful associate might leave the firm. Maybe because they believe an associate can’t possibly attract the kind of clients the firm desires. Whatever the reason, I believe law firms make a mistake by not providing top notch career and client development training. Here are 6 reasons associates need to learn those skills. I practiced law for 37 years developing a national construction law practice representing some of the top highway and transportation construction contractors in the US.

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